Yealink has selected Image Star as an authorized distribution partner for its line of business headsets in North America. Through this strategic distribution relationship, Image Star will support Yealink resellers with inventory, distribution and dropship fulfillment services across the company's full assortment of business headsets and speakers designed for use with softphone applications.

Yealink is a global leader in unified communication and collaboration solutions, specializing in video conferencing and voice communication tools. Known for innovation in business headset, speakerphone, video meeting and IP phone categories, Yealink helps businesses enhance productivity and promote collaboration. With a strong market presence and a reputation for quality, Yealink provides advanced technology and comprehensive support to its customers.

Yealink's collaboration tools, paired with Image Star's specialist support for the SMB IT channel, will offer a compelling value proposition for new channel partners and help both companies reach new resellers.

"The way colleagues communicate and collaborate looks different today than five years," said Philip Crean, chief commercial officer, Image Star. "When COVID shut down offices, the channel kept people connected with cloud-based unified communication solutions. Hardware tools change too. As organizations replace traditional desk phones with softphones, demand for business headsets is booming. Yealink is positioning resellers to win the refresh cycle with advanced technology and competitive programs."

Through this relationship with Image Star, Yealink can tap the firm's nationwide distribution network, deep client relationships, and IT and service capabilities to provide best-in-class distribution support for dealers. Image Star clients will benefit from access to Yealink's innovative technology, rewarding channel program, extensive support resources and committed partner-first model.

"Partnering with Image Star will further accelerate the strong growth in Yealink's headset business," said Owen Ou, sales director, Yealink. "The shift to unified communications is driving sustained demand for business headsets. We look forward to partnering with Image Star and the channel to meet the opportunity with Yealink's diverse portfolio of softphone hardware."