The 220th webinar in BTA's Building My Business Webinar Series is scheduled for 4 p.m. Eastern on Thursday, March 26. The webinar, "Easy Steps to Grow Your Software Sales," will be presented by Kristal Cook, founder of RockRoot.

This webinar will discuss the hurdles office technology dealerships face when selling software and provide a tangible plan to overcome those obstacles. This webinar will help you evaluate your portfolio, set achievable goals, align your sales leadership, motivate your sales reps, check your internal processes for gaps and access your resources. The webinar is ideal for any office technology dealership looking to grow its software sales, whether it has a solutions director in place or not.

Cook is a leadership and solutions sales executive, and the founder of RockRoot, where she helps organizations simplify complex offerings, strengthen sales leadership and equip teams to confidently sell software solutions. With almost a decade of experience supporting OEMs and independent dealers, she is known for turning sophisticated solutions into practical, repeatable strategies that drive adoption and revenue growth.

Click here to register.