In Time Tec (ITT) has announced an expansion of its leadership team with the appointment of Beshoy Armanuos to a key operating role within one of ITT's strategic investments, ITTRackNap. He joins ITTRackNap as vice president and head of platform go-to-market (GTM) for the Americas, where Armanuos will lead regional GTM strategy and execution to accelerate adoption and partner-led growth.

As ITT continues to grow and scale its product line, the company is investing in dedicated leadership to increase focus, speed and execution across its portfolio — continuing with ITTRackNap, an AI-powered subscription commerce and digital marketplace platform for channel-led providers. Armanuos will lead ITTRackNap's Americas GTM across managed service providers (MSP), system integrators (SI), telecommunications service providers (telcos) and technology distributors (distis), strengthening partner ecosystem motions and expanding platform reach.

"Beshoy's ability to align hyperscaler and vendor partnerships with channel delivery realities makes him a strong leader for our Americas GTM," said Munesh Jadoun, CEO and co-founder, ITTRackNap. "He understands what it takes to build repeatable partner motions that accelerate time-to-revenue while helping providers operate with more efficiency and predictability."

Armanuos brings more than a decade of experience building and scaling partner ecosystems, cloud marketplaces and subscription commerce initiatives across hyperscalers (CSPs), ISVs, OEMs, distributors and delivery partners. His background spans strategic alliances, hyperscaler partnership GTM motions, co-sell and enablement programs, marketplace monetization strategy, digital supply-chain transformation and recurring revenue growth.  

Prior to joining ITTRackNap, Armanuos spent nearly eight years in leadership roles at a global technology distributor, where he focused on cloud marketplace strategy, alliance growth, partner enablement and net-new customer acquisition across North America and EMEA. As In Time Tec continues to prioritize investment-led growth, Armanuos's experience directly supports the company's ecosystem and global platform expansion strategy.

"A lot of channel partners are still under the impression that eroding through their margins is the norm to support their favorite hyperscaler/ISV/OEM back-office operations, which is not the case," Armanous said. "There is a world where the whole fulfillment cycle — starting from monetization to order management, up to billing and invoicing could be automated. Subscription commerce platforms are changing the dynamics of how MSPs, distributors and telcos sell technology solutions and services through direct or indirect channels, and I am excited to partner up with the In Time Tec and ITTRackNap team to enable that transformation journey."

ITTRackNap helps channel-led providers reduce operational overhead by automating the subscription life cycle — from monetization and ordering to provisioning, billing, invoicing and renewals — enabling organizations to scale marketplaces and catalogs with greater speed and control. With a focused Americas GTM leader in place, ITT is positioning ITTRackNap to expand momentum through a repeatable partner model that supports profitability and operational predictability for providers.

"Beshoy joining ITTRackNap is a major step forward for our Americas growth plan," said Jeet Kumar, president and co-founder, ITTRackNap. "He brings the rare combination of hyperscaler-aligned partnership leadership and real channel marketplace experience and he knows how to build repeatable GTM motions that help MSPs, distributors and telcos scale profitably. We have been enabling companies for more than 17 years to create abundance through technology and Beshoy will only further that initiative."