HP is unveiling its latest innovations to the HP PageWide Advantage 2200, a press that is revolutionizing production inkjet and now offers the highest print quality mode at full-color speed. In addition, HP is introducing its Smart Workcell Controller advancements in automation, its Advanced Color Suite, and HP ColorPRO paper mill partner expansions in inkjet coated, treated stocks.

HP PageWide customers continue to produce heavy workloads of high-value print across the web press portfolio. At Hunkeler Innovationdays 2023, HP is announcing that PageWide commercial customers have achieved a new milestone of 825 billion pages printed.

"We are thrilled for our customers' accomplishments," said Annette Friskopp, global head and general manager, HP PageWide. "This milestone is a testament to our customers' ingenuity to implement the versatility and productivity advantages of digital printing. We are happy to support their growth with our PageWide platforms."

The PageWide Advantage 2200 is now printing in quality mode at full 152mpm/500fpm speed, providing customers additional capacity to deliver high-value jobs and produce exceptional output in less time. 

"We are excited to show the HP PageWide Advantage 2200 for the first time in Europe," Friskopp said. "HP continues to be committed to delivering high-quality, high-color, high-value print for the commercial market, helping printers to win new business while maximizing the production capacity of their print shop. In fact, many customers around the world have already introduced the new PageWide Advantage press into their workflows and have seen its true quality and speed."

One customer who has invested in the PageWide Advantage 2200 to further the company's sustainability and innovation journey is Elanders, a Germany-based supply chain management company for print and packaging solutions.

"HP has always stood for extremely high quality and continues to be the benchmark for the entire industry," said Sven Burkhard, president, print & packaging group, Elanders. "With HP's PageWide Advantage 2200 we can now print on standard offset material, including heavy stock, allowing us to take on more profitable jobs."

HP's Smart Workcell Controller brings intelligent sorting, batching and imposition to locally optimize the press, finishing efficiency and throughput. This enhancement to HP's SmartStream Production Elite Print Server automatically sets up an integrated unwind-press-finishing workcell, reducing or even eliminating makeready stops and slowdowns for higher ROI and less waste for ultra-short-run publishing and commercial print jobs.

Plus, HP Professional Services are available to facilitate integration of the Smart Workcell Controller into existing and new production workflow, simplifying implementation. HP is also offering a new Production Kick-Start service to help customers go into production quickly and efficiently with minimal staff support.

Additionally, HP is announcing an advanced color suite of solutions that automate and simplify the creation of ICC profiles. This includes solution partners X-Rite and CGS Oris, and HP innovations like easy-to-use spot color features and a pioneering on-press color profiling solution that delivers a faster and easier way to create ICC profiles. With the advanced color suite of solutions, customers can achieve accurate color reproduction of images and brand colors, while benefiting from a simplified, streamlined process.

Now, with the push of a button, users will have the ability to read color patches and produce ICC color profiles without the hassle of taking print elsewhere to be read and analyzed. This allows the customer to reduce waste while saving time and money. This on-press feature provides an efficient way to accurately reproduce brand colors, target specific color spaces and create ink reduction profiles across the variety of paper stocks that print service providers must work with today when creatively using available paper allocations. This on-press profiling feature will be available in late 2023.