IN2communications has announced Aaron Dyck as virtual chief marketing officer (vCMO). With more than 20 years in the MSP industry and four years as president of Managed Marketing, he brings a strong track record of driving marketing results and industry knowledge.

In his role as vCMO, Dyck will lead IN2communications' managed marketing services, helping businesses holistically strengthen their marketing strategies and improve results. His expertise in demand generation, brand positioning and team development will provide clients with the high-level marketing leadership they need to achieve their goals.

"Aaron's experience and results-driven approach make him an excellent fit for our team," said Rick Lambert, president and CEO, IN2communications. "His leadership will enhance our ability to deliver strategic marketing programs that drive measurable success for our IN2 clients."

"I'm excited to join IN2communications and help businesses take their marketing to the next level," Dyck said. "Our managed marketing services are designed to provide the leadership, planning and execution that companies need to scale."

Currently, IN2communications provides customized, industry-specific marketing and sales enablement services helping North America's most recognized office technology dealers and MSPs leverage inbound sales methodology with the next generation of lead generation.